Design Thinking

“Design thinking is a human-centered approach to innovation that draws from the designer’s toolkit to integrate the needs of people, the possibilities of technology, and the requirements for business success.” — Tim Brown, CEO of IDEO

The main value of design thinking is that it offers a defined process for innovation. While trial and error is a good way to test and experiment what works and what doesn’t, it’s often time-consuming, expensive, and ultimately ineffective. 

This impactful course will elevate your team’s awareness and implementation of design thinking in all their activities, leading to innovation and continuous improvement in your business processes, products and/or services.

Training Outline

• What is design thinking and why is it so important?

• When is design thinking useful?

• What is the end goal of design thinking?

• The critical 5 stages of design thinking – Empathize, Define, Ideate, Prototype, Test

• Design Thinking Frameworks we can use.

• Common Elements of Design Thinking Frameworks

• Key Design Thinking Mindsets the Team needs

• How do companies build a design-driven company culture?

• Design Thinking vs Agile Methodology

• Key differences between design thinking and agile methodology

• Design Sprinting – a condensed version of design thinking.

• Did You Know Design Thinking is a Non-Linear Process?

• What is ‘skinny design’?

• What are some real-world examples of how design thinking can improve efficiency and user experience?

Workshop Conclusion – Developing a Game Plan: Facilitator led Break-Away Brainstorm Session to unpack the design thinking mindset and principles with action-plans of how this can be introduced and practised in our business.