This course will give delegates a solid understanding of digital marketing and how to use the relevant principles, tools and techniques when developing appropriate digital strategies, implementing campaigns and measuring its effectiveness.
DurationThis course will give delegates a solid understanding of digital marketing and how to use the relevant principles, tools and techniques when developing appropriate digital strategies, implementing campaigns and measuring its effectiveness.
This course is ideal for:
Working professionals wanting to:
Get up to speed with the latest digital trends
Gain current and in-demand digital marketing skills
Learn more about digital marketing strategy
Be equipped to implement digital marketing executions
The AAA School of Advertising was established 30 years ago by the Association of Advertising Agencies (AAA) to train young talent into the advertising industry and has been known as the official higher education institution for the South African Advertising Industry ever since. Since then, we have trained thousands of industry professionals.
The AAA adopts a holistic approach to teaching advertising, design and marketing, incorporating the challenges of new technology and media. Our ties to the industry ensure students are given live briefs to work on. Working in agency-simulated teams, allows them to integrate theory with practice and hit the ground running once they graduate.
We’re a creative hub for advertising and marketing talent. We believe in providing more than just knowledge, but skills and practical experience as well. Potential is turned into achievement by encouraging creative exploration, and by realising that innovation is integral to the learning process.
Our courses have been designed to kick-start or consolidate your digital marketing knowledge so you gain new skills and can progress either your desired digital marketing career path or business goals.
The workshop will enable B2B and B2C marketers to grasp business opportunities, cope with the challenges of digital transformation, promote brand communication and grow their business.
Craft your social media messaging to bring visitors to your website with a clear understanding of effective keywords on your homepage and the growing importance of voice search.
During this digital marketing course you will learn how digital marketing can increase brand awareness, generate more leads and increase sales for your business.
Our SEO services cover a wide range of important traffic boosting activities including on-page SEO, quality link building that won’t get your site penalized by the search engines, social media marketing to improve social signals to your important pages, local search optimization, and analytics re...
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