This programme is designed for people who want to pursue a career in the marketing and communications industry and enter the industry being work-ready. It is a knowledge-based skills development programme of relevance to the industry, aimed at achieving the required competency for further workplace
DurationThis programme is designed for people who want to pursue a career in the marketing and communications industry and enter the industry being work-ready. It is a knowledge-based skills development programme of relevance to the industry, aimed at achieving the required competency for further workplace training or academic advancement.
In addition to providing fundamental discipline-specific knowledge, this programme will contribute to further developing life and employment skills, which can ensure that the students are work ready and easily employable.
The AAA School of Advertising was established 30 years ago by the Association of Advertising Agencies (AAA) to train young talent into the advertising industry and has been known as the official higher education institution for the South African Advertising Industry ever since. Since then, we have trained thousands of industry professionals.
The AAA adopts a holistic approach to teaching advertising, design and marketing, incorporating the challenges of new technology and media. Our ties to the industry ensure students are given live briefs to work on. Working in agency-simulated teams, allows them to integrate theory with practice and hit the ground running once they graduate.
We’re a creative hub for advertising and marketing talent. We believe in providing more than just knowledge, but skills and practical experience as well. Potential is turned into achievement by encouraging creative exploration, and by realising that innovation is integral to the learning process.
The purpose of the Diploma is to develop graduates who can demonstrate focused knowledge and skills in marketing management. Students will develop strategic knowledge, together with practical skills through work-integrated learning to enable graduates to apply their learning in the workplace.
Obtain social media certification with the Higher Certificate in Social Media and Communication, which aims to develop students’ social media communication skills within the growing, fast-paced industries influenced and impacted by social media and communications.
The purpose of this qualification is to ensure that qualified learners understand advertising agency processes and technical methods in general, and specialize in the processes systems, and technical methods that they are (to be) involved in by achieving specific competence.
Get ahead of the competition by developing your strategic marketing credentials. This marketing short course will equip you with a solid foundation and insight into the world of contemporary marketing.
Marketing is a core component of any modern business. Marketing is how a business communicates with its customers and how a business establishes a brand and an identity.
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