Effective Writing for Business

A great part of communication today is done through emails, and writing has become an essential skill for everyone in the modern workplace. You must learn to develop your ideas, express them clearly, and persuade others of their viability. Knowing how to write clearly and effectively is necessary to gain credibility and achieve the results you desire from colleagues or clients. 

This course offers effective strategies to sharpen your writing skills, structure your ideas logically, write using a reader-centric approach and with the appropriate tone, and improve the readability of you messages. You will also be guided on how to edit and proofread your writing so that you can produce clear, concise, courteous and professional workplace communications.

Course Objective:

You will learn to organize and write effective business communications in the following areas:

• Organize and write clear and concise emails 

• The Comprehensive 8 C Principles of Effective Business Writing

• Understand different communication preferences and writing styles

• Use correct language and appropriate tone

• Analyse readers and context

• Email etiquette

• Communicate Bad News

• Write letters that are clear, precise, and appropriate to your audience

• Organize and write a business proposal, complete with visuals, and an executive summary that employ effective strategies of persuasion.