Event Management Major (Bachelor of Arts)

by Auckland University of Technology Claim Listing

With this major you develop the skills for a career in event management. As part of your degree, you can include courses from related disciplines like business, public relations, hospitality, tourism, psychology, languages, and sport and recreation.

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Auckland University of Technology Logo

img Duration

3 Years

Course Details

With this major you develop the skills for a career in event management. As part of your degree, you can include courses from related disciplines like business, public relations, hospitality, tourism, psychology, languages, and sport and recreation.

Apart from the courses below you also need to complete courses from your second major, your chosen minor(s) or electives.

Core courses

  • All Bachelor of Arts students need to complete core courses that help you develop transferable skills and support your work in all other courses in the degree.

Academic Communication
Choose one of:

  • COMM570 Academic Communication
  • COMM590 Learning in a Digital World

Culture and Society

  • Complete one course from each of the following clusters. Each cluster aligns with one of the United Nations Sustainable Development Goals.

Partnerships and Reduced Inequalities
Choose one of:

  • ENGL502 Reading New Zealand
  • ENGL503 A Pacific Reader
  • JAPA511 Speak Japanese I
  • MAOR505 Te Mānutanga Beginners Māori Language 1
  • MAOR506 Te Ekenga Waka Beginners Māori Language 2
  • NZSL502 Deaf Community and Culture I
  • NZSL510 New Zealand Sign Language I
  • NZSL520 New Zealand Sign Language II
  • SPAN501 Spanish 1A
  • SPAN502 Spanish 1B

Peace and Justice, Climate Action and Economic World
Choose one of:

  • CRIM580 Criminology and Criminal Justice
  • EVNT500 Introduction to Event Management
  • HIST500 Introduction to New Zealand History
  • HIST501 The Holocaust: Its Causes, Character, and Legacy
  • PSYC580 Introduction to Psychology A
  • SOSC582 Social Thinking
  • SOSC583 Social Institutions
  • SOSC585 Climate Action
  • TOUR511 Global Issues in Tourism

Sustainability, Health and Wellbeing
Choose one of:

  • FOOD501 Food and the Senses
  • CLSY513 Organisation and Human Behaviour Perspectives
  • HOSP509 Hospitality Social Enterprise
  • TOUR512 Tourism and Sustainability

Quality Education, Gender Equality and Reduced Poverty
Choose one of:

  • EDUC503 Critical Questions in Education
  • EDUC504 Places and Learning
  • EDUC506 Education, Careers and Employability
  • EDUC511 Introduction to Social Education Practice
  • EDUC517 The Child in Aotearoa New Zealand
  • HIST504 Gender and Development in Asia and the Pacific since WWII (Online)

Knowledge and Inquiry
Choose one of:

  • CLSY504 Knowledge and Inquiry
  • EDUC516 Creative Learning Inquiries
  • PHIL500 Introduction to Philosophy
  • SOSC584 Introduction to Social Data Analytics

Workplace experience

  • Workplace experience is an important part of your degree, and the Work Integrated Learning course is the final part of your degree. This is a supervised work placement related to your major(s), for an organisation of your choice. It's a great way to get industry experience while still being able to get feedback from AUT lecturers, and for many of our students this workplace experience also leads to a job offer.
  • Projects you can undertake include competitor analysis, social media networking and promotion, event planning and execution, post-event evaluation, event design and marketing.

Recent placements included:

  • YMCA Rise Up - Youth Fashion to New Zealand Fashion Week
  • Artweek Auckland
  • Auckland Tourism Events and Economic Development (ATEED):
  • Diwali Festival
  • Total Sport: Trail Running NZ
  • Our: House Events (dance parties)
  • Whoa Studios and The Grounds
  • Villa Maria Event Team
  • XPO Exhibitions
  • ICE Events
  • Compass Dance Company

You could also take the Foundations in Research course if you’re considering continuing into postgraduate study.

Want more info about work integrated learning at AUT?

  • Read more about workplace experience in AUT programmes, how it works and why it’s so beneficial when you start your career.

Event management major courses

  • If you're majoring in event management, this is the main subject area you specialise in. It makes up one third of your degree and consists of eight event management-related courses you study throughout your degree.

Year 1 courses
Complete the following course:

  • EVNT500 Introduction to Event Management

And one of the below courses:

  • DIGM550 Making Digital Media I
  • MAOR507 Te Matariki

Year 2 courses
Complete the following courses:

  • EVNT601 Event Planning
  • EVNT603 The Event Design Experience
  • EVNT604 Event Partnerships

Year 3 courses
Complete the following courses:

  • EVNT701 Event Production
  • EVNT702 Contemporary Issues in Event Management
  • MGMT721 Leadership Principles, Perspectives and Practice

Ready to enrol in your courses?

  • Find out how you can enrol in the courses and classes for your programme, whether you’ve just joined AUT as a new student or you’re already studying with us. If you’re looking for more info on a specific course use our course search.

Key features

  • Opportunity to work with a wide range of people and industries
  • Emphasis on practical event management experience
  • Valuable workplace experience in your final year
  • Option to include subjects from across AUT in your degree

A Bachelor of Arts in Event Management will equip you with the critical thinking and the skills to enable to you flourish in a wide range of exciting careers, including:

  • Advertising
  • Conference organisers
  • Entertainment industry
  • Event employees in local authorities
  • Event manager/assistant manager
  • Event marketing
  • Festival management
  • PR and communications
  • Sport, recreation and leisure
  • Trade shows
  • Auckland CBD Branch

    55 Wellesley Street East, Auckland CBD, Auckland

Check out more Bachelor of Event Management courses in New Zealand

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This programme will focus your learning around industry experience. During your third year you will complete an internship which will place you within a real business where you’ll complete a research project as part of your time with the organisation.

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Gain the specialist skills and knowledge needed to run successful events. In this vibrant and exciting industry, this specialisation will prepare you in all aspects of event logistics, planning and management.

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