NQF 5 (Online/Distance Learning)
The Higher Certificate in Digital Marketing aims to empower individuals who would like to enter the marketing and communications industry with basic working knowledge of all elements of digital marketing, leverage these effectively, and be able to perform basic digital marketing communication functions.
Students will also learn how to use a wide variety of technological and digital platforms to target today’s digital-savvy consumer.
The AAA School of Advertising was established 30 years ago by the Association of Advertising Agencies (AAA) to train young talent into the advertising industry and has been known as the official higher education institution for the South African Advertising Industry ever since. Since then, we have trained thousands of industry professionals.
The AAA adopts a holistic approach to teaching advertising, design and marketing, incorporating the challenges of new technology and media. Our ties to the industry ensure students are given live briefs to work on. Working in agency-simulated teams, allows them to integrate theory with practice and hit the ground running once they graduate.
We’re a creative hub for advertising and marketing talent. We believe in providing more than just knowledge, but skills and practical experience as well. Potential is turned into achievement by encouraging creative exploration, and by realising that innovation is integral to the learning process.
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