Introduction to Digital Marketing

by Ara Institute of Canterbury Ltd Claim Listing

The aim of this course is to develop the knowledge, skills, and competencies to apply digital marketing tools and analyse secondary information to support business performance.

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Course Details

Description

The Learning Outcomes For This Course Are:

  • Describe existing and emerging technology relevant to marketing and sales contexts.
  • Employ digital marketing tactics and performance measures in marketing contexts.
  • Analyse secondary information to advise management of marketing and sales issues.

Delivered As Part Of The Following Programmes

  • Bachelor of Applied Management (Marketing and Sales)
  • New Zealand Diploma in Business (Marketing and Sales)
  • Christchurch Branch

    Madras Street, Christchurch

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