Keep pace with the latest trends, and ensure your team are efficient sellers who can handle emerging models and disruptive technology. Discover our customisable Media & Advertising Sales Training program today.
DurationThe media and advertising sales industry has some of the most significant challenges in the sales world today. Not only is the complexity of the sale spread out over channels, demographics and ROI measurements. But at times, those selling in this space have to approach issues through an intermediary (the ad agency that works on behalf of the buyer.) All this does is add another layer of complexity to an already busy process.
At SOCO Sales Training, we believe that media and advertising sales professionals need to adopt a consultative approach by developing skills through sales training customised for media and advertising sales professionals.
Keep pace with the latest trends, and ensure your team are efficient sellers who can handle emerging models and disruptive technology. Discover our customisable Media & Advertising Sales Training program today.
Course Outline:
We’re often regarded as one of the best sales training and digital learning providers, but don’t just take our word for it. Many highly-regarded HR professionals think so too. Which is why we’ve been voted as one of the Best Sales Training Providers at the HR Vendors of the Year Awards – 6 years in a row.
The 21st Century Advertising module will be covering on advertising concepts & theories and the world of advertising & ad agencies; and account management that will include presentation sessions on getting clients to buy into the strategy.
In this hyper-actionable training, there will be a click-by-click walkthrough to show you exactly how to get great ideas and craft authentic and compelling marketing messages like clockwork.
The Copywriting course is a dynamic and highly collaborative class that gives students plenty of discussion and practice opportunities. Not only will they master the different techniques of copywriting, students will learn creative writing concepts that sell.
This is an introductory course to digital advertising where you will be guided to recognize the importance of having dynamically crafted digital ad copies and creatives to increases the chances of your ads being clicked on for profitable online transactions to take place.
This 2-day Digital Advertising course provides you with a realistic and practical setting where proper understanding and interpretation of how each digital advertising channel functions and performs beats sloppy guesswork and assumptions.
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