This module will help you to create and deliver effective mobile marketing campaigns. You will cover the concepts and trends underpinning mobile marketing, and take an in- depth look at SMS campaigns and mobile optimized websites.
Overview
This module will help you to create and deliver effective mobile marketing campaigns. You will cover the concepts and trends underpinning mobile marketing, and take an in- depth look at SMS campaigns and mobile optimized websites.
You will look at the emergent trends within the mobile space and recognize the new opportunity afforded by “always on” mobile devices, for interacting effectively with specific audiences based on context and location.
The Mobile Marketing module covers the key concepts and terminology used within the field of mobile marketing and provides you with the technical knowledge and skills to build and maintain an effective mobile marketing strategy.
You will develop the knowledge and skills to run effective campaigns through the selection of appropriate tools and resources, and through mobile subscriber list management techniques.
Modules
Key Concepts
Opportunities & Risks
Mobile Devices
SMS Content
SMS Strategy
Mobile Advertising
Mobile Optimized Websites
Mobile Apps
The Big App Decision
Proximity Marketing
Bluetooth
Mobile Coupons & Ticketing
Implementation
Strategic Steps
Marketing Goals
Review & Testing
Key Trends
Social Media Channels
London School of Digital Marketing is dedicated to training individuals, professionals and businesses in all things Digital & Tech. Our virtual, workshops and classroom-based training are delivered by UK’s digital & Tech experts.
Whom we work with to design and develop courses that define the digital skills and capabilities required of all professionals. London School of Digital Marketing’s training delivers the digital framework and trains, teaches and transfers the knowledge needed to meet the challenges of our economy.
We are alive to witness a time when humankind is using computer technology to push the limits of knowledge and freedom. We connect into the digital world through the Medium of the Internet.
Social media has made marketing your business more accessible than ever. You may have already set up the relevant accounts, but whats the best next step to get the most out of the platforms?
Our training aim is to help you make the most of your own digital marketing activities and gain the best return on your staff time. To find out more click the link below to arrange a free initial discussion about how we can help you and your team stay up to speed.
I have used many software tools over the years I have been in digital marketing and I do have my favorites but it's important to use the right marketing technology for the right purpose. I advise on the best tools for your business needs, resources and budget.
Social Media course is offered by Seed Creative Academy.With over two decades of experience, our approach to business development, technical training and marketing is refreshing, fun and built on common sense.
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