In this jam-packed course, you will learn how to navigate the Search Engine Marketing channel. The course overviews managing and developing effective paid search campaigns.
DurationIn this jam-packed course, you will learn how to navigate the Search Engine Marketing channel. The course overviews managing and developing effective paid search campaigns.
Topics such as SEO (search engine optimization,) linking, PPC (pay-per-click) and keywords will be covered in just the right amount of detail for you to be actionable and dramatically increase rankings for your site.
Who is this Course For?
Junior- to mid-level marketers or anyone interested in search engine marketing
The ANA is the U.S. advertising industry's oldest and largest trade association. Originally known as the Association of National Advertising Managers, it was established to promote cooperative relationships between regional and national advertising industries, manufacturers and dealers, and advertisers and agencies.
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