Drive more qualified traffic to your website from search engines. Learn how to develop a search-friendly website through better structure, design and usability. Discover keyword analysis techniques and link building plans that will increase your rankings in search engines.
DurationDrive more qualified traffic to your website from search engines. Learn how to develop a search-friendly website through better structure, design and usability. Discover keyword analysis techniques and link building plans that will increase your rankings in search engines.
You Will Learn To:
For over 30 years we have driven marketing excellence through a totally customer-centric learning approach, helping over 100,000 marketers get better at what you do.
Our learning syllabus is crafted by our tutors – handpicked, marketing practitioners – and underpinned by DMA best practice guidance and award-winning case study content.
Our full learning portfolio offers study options for individuals and business corporate packages, with short and long study options that include professional qualifications, certificates and awards.
This course will guide you through simple steps to creating effective paid advertising campaigns on Google and Facebook and examine different options for running campaigns and measuring the return on investment.
On this course you will learn to improve your brand’s presence by creating, growing and sustaining a loyal community. We showcase and teach the latest techniques to facilitate: attracting larger audiences, using earned media to spread the word
Do you have staff who are still in the early stages of their marketing career? Are you looking to provide them with learning opportunities to move into the next stage of their career? If so, our level 3 digital marketing programme could be the perfect opportunity.
We offer a number of different digital marketing workshops and training sessions for novices to experts!
Social media is a fundamental part of marketing and brand building in today’s market.
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