Storytelling

by Institute of Data and Marketing Claim Listing

With hands-on exercises and expert insights, you'll master techniques to engage, persuade, and leave a lasting impression. Transform your marketing strategy through the art of storytelling.

£450

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Institute of Data and Marketing Logo

img Duration

1 Day

Course Details

Storytelling For Marketers Masterclass

Unlock the power of narrative with our one-day 'Storytelling for Marketers' course. Learn how to captivate audiences, shape compelling narratives, and infuse your brand with unforgettable stories.

With hands-on exercises and expert insights, you'll master techniques to engage, persuade, and leave a lasting impression. Transform your marketing strategy through the art of storytelling.

During This Course You Will Learn To:

  • Understand and use the key principles of storytelling in marketing

  • Craft engaging, emotive content for your brand

  • Apply advanced storytelling techniques, including the use of metaphors, analogies, and the principle of 'show, don't tell' for greater audience engagement

  • Structure your stories effectively with time-proven formats such as the 3-Act structure

  • Develop compelling brand narratives that align with your marketing strategy and resonate with your target audience

  • Create shareable stories that boost visibility and foster customer connections

  • London Branch

    DMA House 70 Margaret Street, London

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