Strategic Conversations, Planning and Renewal Facilitation.

Strategic Conversations, Planning and Renewal Facilitation.

Are you ready for a creative strategic brainstorming session guided by a proven process and a creative experienced business leader and strategist? It's time to review, redesign, and rejuvenate your organisation's strategy in this high-energy and intensive workshop. I incorporate the latest business trends and insights to help you revitalise and renew your sales and business strategy.

Day 1

• Who are you, Where are you in the market, and your goals. This will be reviewed at the end of the session.

• Current definition of winning

• Review of current goals and company identity, vision, purpose, and strategic intent statements.

• Macro, market, and micro influences.

• Binding Constraint factors.

• Product and service range.

• Sustainable Unique Competitive Edge and Transient Unique Competitive Edge.

• Segmentation and persona, Competitors and collaborators analysis.

• Key Success Factor Analysis. Prescriptive, descriptive, and aspirational factors.

• Key uncertainties and Scenarios.

• SWOT for likely scenarios with identification of mediating strategies.

• Development and updates of Threat Register

• Binding constraints for likely scenarios.

• Market conditions and industry maturity identified.

• Options and decisions finalized and plotted on an options dartboard.

Day 2

• Part 1 summary and review.

• Differentiators within the company and product range including points of parity and difference. How will these be communicated?

• Strategic thrusts identified.

• 7 Strata of Strategy agreed upon.

• Keywords and concepts you actually “own”, you want to “own” and what your competitors “own” and why.

• Who are you marketing to? What brand promises are you making?