Graphic Design Fundamentals

Graphic Design Fundamentals course explores the underlying principles and elements that are the  foundation of design. Students gain an understanding of the driving principles in regard to design. This is an introductory course and is ideal for those without a lot of design experience.

This is a course designed for people who wish to learn more about design principles and elements, or for those who work in an area where design terminology and awareness may be a useful additional skill.

In Class or Virtual Class Based Learning

A technology mediated delivery method allowing campus based class or virtual class attendance, or a combination of both. Classes can be in the form of lecture based or mentored based.

Mentored Online Learning

A technology mediated, self paced online delivery method with personal mentorship.

Course Outline

Graphic Design in General

• Graphic design history
• Graphic design timeline
• Logo design history
• Corporate identity and logo design
• Brainstorming alone
• Brand training glossary

The Graphic Design Process

• The design elements
• The 8 design principles
• Design problems to avoid
• Getting started

Printing / Paper / File Formats / Resolution

• Print vs Web file formats and colour
• Different paper
• Fundamentals of folding
• DTP and REPRO glossary

Colour in Graphic Design

• Colour basics
• Working with colour
• The colour wheel
• The psychology of colour

Layout and Fonts

• Different typefaces
• Typeface do's and don'ts
• Typography / Typesetting
• Type and colour
• Layout in general

Design

• Designing a Business card
• Designing a Letterhead
• Designing a Poster
• Designing a Full-colour brochure
• Designing a Full-colour Menu
• Designing of a flyer