NYU School Of Professional Studies

This course takes a strategic approach to the study of Customer Relationship Marketing, providing students with the knowledge to plan, manage, and assess a CRM program from a non-technical perspective.

The use of human-centered design thinking has transformed the consumer experience and created new technology-first companies that captured the market share from incumbents.

This course will approach Global Talent Management as a fundamental business concept and will focus on key talent management processes and techniques as practiced today in business, non-profit, and governmental organizations.

This course will provide students with both the underlying concepts (that include state-of-the-art thinking) along with the latest practices so that they will quickly comprehend the myriad of factors that need to be addressed to ensure an effective total compensation program.