This module examines the development and implementation of a marketing plan. Various approaches are considered in the sale of rooms and food and beverage services to business and leisure travellers, travel agents, and meeting planners.
DurationIntroduction:
This module examines the development and implementation of a marketing plan. Various approaches are considered in the sale of rooms and food and beverage services to business and leisure travellers, travel agents, and meeting planners.
The importance of Global Distribution Systems (GDS), digital channels and other technologies are considered as important elements in the distribution of the hospitality product.
What will I Learn:
Trends that affect marketing and sales in the hospitality industry.
The key steps of a marketing plan.
Duties and responsibilities of positions typically found in a hotel marketing and sales office.
The presentation sales call.
Effective telephone communication
Internal marketing and sales.
Advertising, public relations, and publicity.
Meeting the needs of business travellers, leisure travellers, travel agencies, meeting planners
Marketing hospitality products and services to international travellers, honeymooners, sports teams, and government travellers.
Trends affecting the food and beverage industry, positioning strategies and techniques for restaurants and lounges.
Hotel marketing and sales of catered events and meeting rooms.
No matter which field you wish to pursue, the International Hotel School will provide the ideal training, enabling young people with skill and dedication to make a success of a challenging career in the tourism and hospitality industry both locally abroad.
The course will teach you nutrition and menu planning, food and beverage services, sanitation and safety, housekeeping, restaurant and bar activities, function planning, events, how to manage a kitchen, as well as guest relations and entrepreneurship and business skills
Professional Housekeeping includes, customer service, maintenance and handling security issues.
We offer trained, professional domestic workers to do your cleaning. Whether you want a full time, part time, full day, half day or a once off contracted cleaner we can help you.
Includes certificate of attendance, recipes and meals
This course presents a systematic approach to managing housekeeping operations and provides a thorough overview, from the big picture of maintaining a quality staff, planning, and organizing, to the technical details of cleaning each area of a hospitality facility.
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