COURSES OFFERED BY IIM INDORE - PAGE 2

There is a growing dependence on people in sustaining competitive advantage in many organizations. Subsequently, there is a need for executives to understand and sharpen essential skills among their people.

Project Management is becoming more and more important for all kinds of organizations. With more and more organizations shifting to “mission mode” operations, the skills for completing these tasks within specified time and cost limits are on the rise.

Marketing products to buyers profitably is a broad objective of each and every business organization. However, due to the fierce competition amongst the business organizations in the marketplace, these organizations may be tempted to take a different path.

The behaviour of the consumer is the most unpredictable element in a business. Most of the times the consumer is on his mental journey while making a purchase. It is the duty of marketer to understand the state in which the consumer is while making a buying decision.

This programme is designed specifically for doctors to provide them a comprehensive understanding of the financial management and financial planning concepts.

The customer-centric approach helps in (a) integrating marketing, sales force and channel members by building non-conflicting and non-overlapping routes to fulfil the needs of the consumer and (b) developing frameworks for decision making keeping the customers as the primary focus.

Effective communication skills enhance a person’s abilities to make a positive and lasting impression on one’s peers, superiors, and in fact, on all those with whom one comes into contact.

Accounting and finance information plays a prominent role in the business environment. All managers irrespective of their functional expertise have to understand finance. In recent years, the business environment has seen ever-increasing challenges.