COURSES OFFERED BY SMU CONTINUING AND PROFESSIONAL EDUCATION

If you're involved in a nonprofit organization, you likely know all too well the importance of budgeting. In this course, you will gain an understanding of the uses and functions of budgets and the relationship between strategic budgeting and tactical budgeting.

Understanding what the numbers say about the health of your nonprofit is critical to being able to manage the organization successfully. This course will develop your ability to appropriately interpret the major financial accounting statements that are used by nonprofit organizations.

Many small business owners find creating a budget to be an intimidating process. However, creating and maintaining a budget for your business is a crucial component of success.

Whether you are preparing to do your own stock market investing or want to make sure your financial advisor is giving you good advice, this class is designed to help you answer common financial questions.

The course explores the structure of the code as it pertains to the taxation of individuals, their businesses, partnerships, trusts, and other legal entities.

Retirement Planning & Employee Benefits explores the nature and function of retirement plans and surveys the more common employee benefits companies offer today.

Learn how to develop a project plan, communicate with a diverse group of stakeholders, and achieve your team’s goals efficiently and effectively. In live classes, you'll immediately apply new tools and techniques and the people side of project management in group activities and individual project...

Marketing professionals must demonstrate their ability to analyze, understand, and use data. In this course, you will use a variety of analytics tools (with a focus on Google Analytics) to interpret and present data.

Microsoft Excel is a powerful and widely used tool in data analysis, and digital marketing professionals must demonstrate expertise using Excel and its features. In this hands-on workshop, learn and practice the most important components of Excel.

Search Engine Optimization (SEO) and Search Engine Marketing (SEM) have always been fundamental to a successful digital marketing strategy. Yet, they must still be understood as the digital landscape evolves rapidly.